“Kamu harus lebih strategis dong kalau sudah jadi Senior Product Designer”

  1. Discover and define problems
  2. See and explore opportunities
  3. Make product decision
  1. Discover and define problems
    - Nature: dari objek CONCRETE -> ABSTRACT
    - Divergen dan convergen
    - Contoh aktivitas: observasi, secondary research, analisis customer reviews, analisis funnel conversion data, analisis socmed
    - Skill utama: conducting primary & secondary research skill, grouping and summarizing skills, deductive reasoning
  2. See and explore opportunities
    - Nature: dari objek ABSTRACT dimanipulasi -> ABSTRACT BARU
    - Divergen
    - Contoh aktivitas: refleksi, menulis, workshop, bengong, sketching, ideating
    - Skill utama: kreativitas, abduction, facilitating workshop
  3. Make product decision
    - Nature: masih di objek ABSTRACT
    - Convergen
    - Contoh aktivitas: membuat/mempengaruhi product roadmap/product decision, presentasi, nemawashi
    - Skill utama: critical thinking, using the right mental model, inductive reasoning

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SVP of Product Design @tiket.com | Ex-Bukalapak | Ex-Uber | Indonesia - Seattle - Singapore - Germany - Nomad - Jakarta. Tweet @ SumitroYoel

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Yoel Sumitro

Yoel Sumitro

SVP of Product Design @tiket.com | Ex-Bukalapak | Ex-Uber | Indonesia - Seattle - Singapore - Germany - Nomad - Jakarta. Tweet @ SumitroYoel

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